Feel the Flavour, Boost Juice

Writing this from where you’d rather be (Havana Guava in hand, that is).

Asked to come up with a campaign creative for one of Boost’s latest, we took the best of Mexican nightlife (food trucks! fairy lights! fiery flavours! and maybe a little dance, señorita?) and filled your cup with fun. It’s Boost-a Vista Social Club meets the holiday you’ve missed out on for the last three years. Deliverables included: campaign idea, personality, drink naming, campaign oneliners, rock posters, drink playlists, social calendar).

Work produced for WHITEFOX Marketing.