Ever since the Royal Commission, mortgage brokers got a bit of a bad rep. So, when BLANK came to us for a tone of voice, we had our work cut out for us. Fast forward a few weeks, we developed a concept that turns mortgage broking on its head; we called them opportunity brokers. Because essentially, that’s exactly what they do.

I coined the term, overhauled all collateral, and defined the social content strategy. Not to brag, but BLANK won Best Social Media of the Year 2021 (hosted by Specialist Finance Group). Now that their foundation is set, I work on creative campaigns, print ads, ad-hoc copy, and socials.